Universal Music Group Makes 4 Trademark Applications for BAYC
Universal Music Group has revealed the introduction of the first-ever NFT music ensemble under the name of Kingship . This musical group was founded by Celine Joshua, the CEO of a forward-thinking Web3 label at 10:22 PM.
The group is said to be fronted by an NFT from the Bored Ape Yacht Club. #5537 . Universal Music Group invested 125 ETH in this NFT, roughly translating to $360,000 based on its purchase date of March 18th.
UMG has registered four trademarks related to the Bored Ape Yacht Club, covering non-fungible tokens, cryptocurrency tokens, utility tokens, and app tokens. Among other things, the trademark applications also encompass e-commerce platforms selling both digital and physical products. The Kingship website is currently still in development, yet the homepage showcases three Bored Apes and a Mutant Ape, inviting fans to envision a musical ensemble featuring these four distinctive Yuga Labs NFTs.
Universal Music Group has shown a growing interest in the Web3 space for quite a while. Back in December 2021, the company entered into a partnership with Genies, a creative avatar company, as a part of its strategic expansion into the Metaverse. Genies already boasts collaborations with notable artists such as Justin Bieber, Rihanna, J Balvin, The Migos, and many other music icons.
Read related posts:
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- Mastercard Filed 15 NFT Trademarks
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