As highlighted by trademark attorney Mike Kondoudis from the United States Patent and Trademark Office, Mastercard’s 15 applications include their brand name ‘MASTERCARD’, its Circles Logo, and the well-known slogan ‘PRICELESS’ of the company.
The Tweet Among the trademark applications are various multimedia assets, which may range from digital art to audio and video content. These assets are now being authenticated as NFTs, paving the way for Mastercard’s involvement in this digital frontier.
The trademark Incorporating its signature palette of red, yellow, and orange, the trademark is set to facilitate processing for virtual cards, payments, and transactions across a spectrum of events in the Metaverse, including concerts, sports, cultural happenings, and more. has claimed Hence, this financial behemoth plans to delve deep into offering solutions for processing payments and e-commerce transactions within the Metaverse, employing a virtual credit, debit, or prepaid card system. Furthermore, it aims to provide essential financial insights in this innovative space and other virtual environments.
Following this, Mastercard envisions the development of marketplaces focused on digital commodities and media supported by NFTs.
Previously, in July 2021, Mastercard also launched an initiative
a program dedicated to nurturing startups interested in exploring blockchain capabilities for both businesses and individual users, known as the ‘Start Path’ Crypto initiative. launched Dfinity is taking legal action against Meta regarding the trademark of the infinity logo.
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In line with the Trust Project guidelines Valeria is a journalist for Metaverse Post, concentrating on fundraisings, artificial intelligence, metaverse developments, digital fashion, NFTs, and all things related to web3.
