Socios.com has committed a significant investment of €100 million to acquire nearly a quarter of Barça Studios, which is FC Barcelona’s audiovisual division.

After  selling the iconic NFT In collaboration with Socios.com, an entertainment-oriented blockchain, FC Barcelona is fast-tracking its Web3 initiatives. The parent company, Chiliz, will invest €100 million to acquire a 24.5% stake in the club's Barça Studios.

This financial boost will enable FC Barcelona’s audiovisual segment to transition into the Web3 realm while enhancing its strategies for blockchain and NFTs. Moreover, this partnership introduces exposure to Chiliz Chain 2.0, which is the premier Layer-1 blockchain tailored for the sports sector.

Barcelona’s president Joan Laporta  mentioned Socios.com will oversee the launch of new NFTs, fan tokens, and the expansion of FC Barcelona’s presence in the Metaverse via their 24.5% share in Barça Studios.

Socios.com specializes in fan tokens and has successfully launched FC Barcelona's own cryptocurrency, with reports indicating that over $39 million in fan tokens have been sold to date. This Web3 company is poised to enhance the club's digital strategy to foster connections with its 400 million fans worldwide.

'Barça Studios is now positioned to utilize our technology, insights, and extensive reach to effectively implement the club’s Web3 content strategy and generate new revenue avenues that will benefit the club in the long haul,' said Alexandre Dreyfus, CEO of Socios.com and Chiliz. He added, 'Blockchain technology enables fans to be integral members of their communities in a way that is unalterable or can’t be spent.' reported Alexander Dreyfus, the CEO of Socios.com and Chiliz.com (CHZ), recently shared insights.

Here’s a rundown of the key happenings at ETH Barcelona. said Human Park represents a significant advancement towards a narrative-driven gaming experience within the Metaverse.

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