Insights into the Future of Tokenomics and Liquidity in Web3 Next to Vortex

During the Hack Seasons Conference held in Hong Kong, Gleb Gora, Co-Founder and CEO of Vortex, provided valuable insights into the platform’s innovative strategies for market-making within Web3, the growing trend of AI trading agents, and the evolution of tokenized assets.

A Web3-Centric Model for Market Making

In contrast to conventional market makers, which frequently function within a conventional corporate framework typical of Web2, Vortex aims to emerge as a true Web3-focused entity. The intent is to establish a cohesive, all-encompassing ecosystem for the projects they support, operated by passionate crypto enthusiasts who have an in-depth understanding of the space.

“Vortex is endeavoring to forge a genuine Web3 brand, as opposed to the more corporate approaches of some market makers. We're curating an ecosystem that is authentically Web3 and run by like-minded fans of the technology,” Gleb stated.

The Influence of AI Trading Agents on Market Liquidity

AI trading agents have become a hot topic in the trading world recently. These advanced automated systems are not merely fine-tuning trading strategies; they’re also revolutionizing liquidity across exchanges.

After witnessing a spike in interest regarding AI trading agents in January, the trend began to stabilize in February. Nonetheless, Gleb believes these agents could hold significant influence throughout the year, assuming they generate genuine innovations rather than getting lost in social media buzz.

“AI agents have rejuvenated perspectives—they show that it’s not solely about speculative meme coins. If they can deliver substantial technological progress rather than just hype, they may emerge as a lasting trend, impacting the market throughout the year,” he remarked.

Tokenomics 2.0: Essential for Sustainable Growth

Tokenomics is fundamental to the success of any blockchain project. Gleb pointed out that a well-structured token model is often pivotal in determining whether a project thrives or fails.

“You could have the most attractive token on the market, but without balanced tokenomics, it will ultimately fail. Conversely, even a mediocre project can endure if its tokenomics are properly designed,” he noted.

Tokenomics plays a crucial role in dictating aspects like selling pressure, funding strategies, and long-term viability. Numerous projects stumble because they either underestimate liquidity needs or misjudge incentivization, leading to unstable token economies. Gleb emphasized the necessity of collaborating with experts from the outset to develop a model that can endure market volatility and provide genuine utility.

The Rise of Real-World Assets in Web3

Interest from institutional investors in real-world assets (RWAs) and the Bitcoin infrastructure is increasing, with Gleb suggesting that tokenization of assets could release trillions of dollars in liquidity into crypto markets.

“RWAs truly have the potential to introduce trillions into the crypto space. Physical assets like real estate and gold are valued far more than the current crypto market cap,” he stated.

For tokenized assets to become fully integrated into blockchain ecosystems, regulatory clarity and legal frameworks must progress. However, as governments and institutions begin to adapt, tokenization could evolve crypto into a multi-trillion-dollar sector, extending beyond its existing limits.

DEX-First Strategy

In discussing what a robust Web3 market should encompass, Gleb highlighted a key trend: projects launching initially on decentralized exchanges before transitioning to centralized ones.

“Several projects opt to debut on DEXs first and subsequently list on centralized exchanges. Honestly, I believe this is the most beneficial trend,” he explained.

The rationale for this strategy focuses on cost-effectiveness and fostering organic liquidity growth. Gleb advised projects to secure a solid liquidity pool on DEXs prior to investing in costly centralized exchange listings.

“A good benchmark is to aim for at least a 1:10 ratio relative to your market cap—if your market cap is $1 million, you should strive for at least $100,000 in your liquidity pool,” he suggested.

A common pitfall is when projects spend excessively on exchange listings too early, only to find themselves struggling to maintain adequate liquidity, resulting in sharp price declines and negative market sentiment.