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Snapchat Launches an Exciting Update for My AI Snaps

In Brief

Snapchat unveils a new functionality for its AI-enhanced feature, available for those subscribed to Snapchat+. 

The My AI Snaps feature now enables users to share Snaps of their daily activities and receive customized generative Snaps in return from My AI. 

The mobile platform Snapchat has announced an innovative feature for its AI-powered tool, 'My AI Snaps,' now available to Snapchat+ subscribers.

Snapchat introduces a new enhancement for My AI Snaps

With My AI Snaps, users can capture and send Snaps illustrating their current activities and get generative responses from My AI in return. This tool ensures that the conversation flows, responding whenever a Snap is shared, allowing users to engage with the AI on various topics throughout the day.

For instance, if a Snapchat user shares a Snap of their pre-dinner pizza, the AI offers a reaction. The company encourages creativity, suggesting that users can pose questions like 'What outfit should I wear for prom?' or 'What movie should I go see?' If one shares a Snap of their grocery haul, My AI might even suggest a recipe.

Importantly, Snapchat warns users against depending solely on the app, as it may sometimes provide inaccurate responses. The developers assert that the tool intends to minimize biased, harmful, or misleading information.

As stated in Snapchat’s official announcement My AI is capable of generating over 55,000 Snaps in a single second on average. It keeps a record of all Snaps exchanged with the system, aiming to enhance overall user experience.

Initially a feature exclusive to paid subscribers, this enhancement was first revealed in February of this year. At the Snap Partner Summit in April, it was announced that My AI Snaps would soon be available for free use. During this event, Snapchat also featured advancements related to generative AI-driven augmented reality lenses. introduced In addition to this, Snap, Snapchat’s parent company, has recently established a new division focused on AR Enterprise Services. This initiative provides retailers with augmented reality tools for shopping, including fit finders, technology for trying on clothes, eyewear, and footwear, as well as 3D viewer capabilities.

Snap is exploring the creation of NFTs to be utilized as AR filters on its platform. launched Chipotle has teamed up with Snapchat to deliver a wellness-themed augmented reality experience.

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In line with the Trust Project guidelines Valeria holds a Master’s degree in Public Communications and is in the process of acquiring a second major in International Business Management. Her leisure time is often spent indulging in photography and fashion styling, a passion kindled when she launched her first fashion blog at 13, paving the way for her career in journalism and style.

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