Doodles has selected Pharrell Williams to serve as their new Chief Brand Officer.
NFT project Doodles Pharrell Williams will step into the role of Chief Brand Officer, contributing to the project with a focus on live performances, artistic endeavors, and consumer merchandise.
Doodles stands out as a top-tier NFT collection, showcasing 10,000 profile pictures (PFPs) with a variety of distinct attributes ranging from color to size. Currently, the floor price is set at 15.2 ETH, which is roughly $16,900, with a total trading volume of 137.8K ETH.


To kick off their collaboration, Williams is set to release an album named 'Doodles: Volume 1' in partnership with Columbia Records. This album aims to feature prominent artists, along with exclusive visuals and cover art. Burnt Toast .
"I'm a huge admirer of the brand. Our goal is to build up from the core community and elevate Doodles to greater heights,\" shared Pharrell.
It's noteworthy that Doodles’ new CEO, Julian Holguin, is also experienced in the music industry, having previously held a position as CEO of Billboard. left his position Holguin made this announcement public in May, aligning himself with the development of Doodles.
On welcoming Williams, Holguin remarked, \"Pharrell stands as one of the most exceptional creators in the realms of art, entertainment, and culture. His enthusiasm and insight into the Doodles brand will be reflected in our content, music, and real-world product experiences.\"
Anticipation builds as the company prepares to unveil a new collection in July, with 'Doodles 2' expected to be more affordable compared to the initial Genesis Doodles collection.
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