| PersonalBrand Presence | 7 / 10 |
| Authoritativeness | 7 / 10 |
| Expertise | 6 / 10 |
| Influence | 5 / 10 |
| Overall Rating | 6 / 10 |
With a keen interest in blockchain technology, Lafrance became a co-founder of Ping—a software company that encouraged the use of mobile devices to foster in-person connections. Her journey in the blockchain realm took off as she assumed the role of product manager at Axiom Zen, where she laid the groundwork for Dapper Labs in 2018 with the vision of showcasing blockchain's benefits through entertainment.
In recent years, her work with Dapper Labs has been instrumental in shaping the Flow platform, which has transformed her influence in the blockchain and cryptocurrency landscape. Flow is set to support the next generation of applications and games while providing a robust and efficient environment for developers.
She played a crucial role as a founding member of the team behind CryptoKitties, a groundbreaking blockchain game often credited as the first significant application of non-fungible tokens. Currently, she is focused on establishing a reliable decentralized infrastructure leading the Dapper team into the next wave of digital experiences.
The impact of blockchain technology is being felt across multiple industries, with initiatives like CryptoCities pushing the envelope further. Since its inception with CryptoKitties, blockchain gaming has made significant strides. As of 2023, the sector continues to experience impressive growth, projected to reach a valuation exceeding $250 billion and possibly soaring to $450 billion by 2027, driven by advancements in both blockchain technology and immersive gaming experiences.
Lafrance and her team are expected to dive deeper into the market, forming new partnerships and launching NFT projects and airdrops as part of their strategic expansion.Metaverse expands in the coming year.
As part of propelling the company’s growth, Lafrance has facilitated the creation of numerous software development roles. In an effort to advocate for changes in industry regulations, Dapper Labs became the inaugural NFT company to officially register with the federal government starting in 2022.
The partnership of pro-sports leagues entering the NFT space is anticipated to broaden the market, which currently features several heavyweight franchises.
In addition to the NBA, new collaborations have emerged with other prominent sports leagues, including the National Football League, the Women’s National Basketball Association, La Liga, and the Ultimate Fighting Championship. It’s anticipated that additional leagues will step into the NFT and Metaverse realms in 2022, with ongoing technological support from Flow and Dapper Labs.
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@alextapscottPersonal Brand Visibility: 7/10 | Authority: 7/10 | Expertise: 6/10 | Influence: 5/10 | Overall Evaluation: 6/10. Before her current endeavors, she co-launched Ping, a tech company focused on engaging social interactions through mobile devices.
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