Pedigree Ventures into Decentraland: You can now adopt dogs in the metaverse!
In Brief
The pet food label, Pedigree, has unveiled its latest venture within the metaverse. metaverse initiative This initiative, dubbed Fosterland within Decentraland, serves as a reminder to users about the pets awaiting rescue.
In Decentraland, landowners have the unique opportunity to care for actual rescue dogs within a virtual environment. virtual land and adopt them in real life.
Mars-owned Pedigree has introduced this groundbreaking project that allows virtual fostering of rescue dogs, creating a bridge between the digital world and real-life animal rescue efforts. Fosterverse on Decentraland Landowners in Decentraland can experience the joy of fostering real rescue dogs on their properties. They can upload 3D avatars representing dogs in need of homes and engage with their stories and status for adoption.
Though it may seem like a contentious idea, users who encounter these rescue pups in Decentraland can initiate the adoption process in real life through the Adopt Me initiative. The Adopt a Pet organization, a branch of Kinship, assists thousands of shelters and adoption agencies in showcasing their animals to potential adopters at no cost.
Perhaps even a simple interaction with a virtual dog could motivate someone to consider bringing a furry friend into their home. Visitors to Fosterverse have the chance to support the well-being of these dogs through donations. This initiative invites dog enthusiasts, even those without properties in Decentraland, to positively contribute to the cause. Pedigree has pledged to match donations up to $100,000 for its foundation’s annual granting efforts, primarily aimed at enhancing the welfare of shelters and rescues across the country. Campaign participants may also earn unique Fosterverse-themed items to use in Decentraland as an incentive for their contributions.
The initiative runs through March 24, 2023. Decentraland users also have the opportunity to bring their adopted pets into the metaverse, creating a virtual representation of their beloved companions. lives of adoptable pets.
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