Oreo has teamed up with Meta and Martha Stewart to unveil its metaverse project OREOverse.

This renowned cookie brand has ventured into the metaverse with its new platform, OREOverse. Users can dive into interactive, cookie-themed activities and have the chance to win prizes. OREOverse The OREOverse experience debuted alongside a limited-edition cookie named 'The Most OREO OREO,' which features a chocolate cake base with an enhanced creamy filling that includes actual Oreo pieces for the very first time. Players can also compete for various rewards, such as a substantial $50,000 prize, gaming consoles, and VR headsets.

To join in on the fun of the OREOverse, users simply scan a code found on the cookie's packaging. The virtual experience is packed with numerous cookie-themed games, including 'Stack Stuf,' where players construct 'The Most Oreo Oreo' cookie, and 'Rocket Stuf,' where they inflate cookies and aim high toward the stars.

OREOverse is accessible on desktop, mobile devices, and through Meta's Horizon Worlds, allowing users to explore this virtual landscape in VR using Meta Quest 2 and Meta Quest Pro headsets.

In a significant collaboration with Meta, Oreo also enlisted the help of culinary icon Martha Stewart, who has previously dipped her toes into the web3 sphere with her own NFT collection called 'Fresh mint' back in 2021.

Get ready for enjoyable experiences in the OREOVERSE. Join us at

are now eyeing the metaverse as a sphere for business growth. Nevertheless, it seems that fashion brands are leading the charge in exploring this virtual realm. Recently, even pet food brands have joined the movement, focusing on initiatives to promote the adoption of stray animals. There's a good chance that many more prominent names will venture into the metaverse as it continues to gain traction. McDonald’s , Absolut , Beefeater , and Taco Bell, Please keep in mind that the details on this page are not intended to serve as legal, financial, investment, or any type of advice. It's crucial to only invest what you can afford to lose and to seek independent financial guidance if any uncertainties arise. For more details, we recommend reviewing the terms and conditions alongside the help and support resources offered by the respective issuer or advertiser. MetaversePost strives to deliver accurate and impartial reporting, but market dynamics can change unexpectedly. Pedigree entered the metaverse Agne is a journalist focusing on the evolving trends and advancements in the metaverse, AI, and Web3 sectors for the Metaverse Post. Her love for storytelling drives her to conduct numerous interviews with industry experts, in pursuit of captivating stories. Agne holds a Bachelor’s in literature and boasts a rich writing background that spans diverse topics such as travel, art, and culture. Additionally, she has volunteered as an editor for an animal rights organization, advocating for animal welfare. You can reach out to her at