Business News Report

Mattel has announced an NFT collection themed around Fast & Furious and featuring their iconic Hot Wheels brand.

In Brief

The eagerly awaited Hot Wheels NFT collection, inspired by the Fast & Furious franchise, is set to launch.

Mark your calendars for May 22, when this collection will debut on the Mattel Creations website.

Enthusiasts will have the convenience of purchasing using their credit cards.

Mattel has made headlines by launching a unique Hot Wheels NFT collection that coincides with the release of Fast X, the tenth film in the legendary Fast & Furious saga.

Included in this innovative collection are limited-edition packs showcasing non-fungible tokens featuring iconic vehicles such as Brian O'Conner's 1969 Camaro, Dominic Toretto's 1970 Dodge Charger, and Suki's Honda S2000. It's important to highlight that collectors who manage to gather all the cars by September 13 will receive a physical die-cast replica of Suki's car from 2 Fast 2 Furious.

A single limited-edition pack will retail for $20. The Hot Wheels NFT Garage x Fast & Furious collection will go live on Mattel Creations’ platform starting May 22. website Interestingly, Mattel has joined forces with the Flow blockchain for this launch. This user-friendly system allows collectors to buy NFTs with credit cards, creating an accessible bridge between the digital and physical realms for enthusiasts.

Earlier this month, Mattel introduced the Barbie x Boss Beauties collection, inspired by the timeless Barbie dolls. This line features 250 distinct Barbie designs, each showcasing the signature style of Boss Beauties. Much like the Hot Wheels collection, this Barbie line is also available for minting on the Flow blockchain.

On May 4, Mattel launched a series of digital collectibles featuring Star Wars themes, dubbed Cryptoys. These collectibles enable NFT owners to customize their characters with various clothes and accessories.

Mattel launched The company launched its NFT marketplace back in November 2022, where the Hot Wheels NFT Garage collection was the inaugural feature.

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