Tracks, LABEL Foundation's pioneering Web3 music application, rolls out on LG Smart TVs.
In Brief
The innovative music streaming app known as Tracks, developed by LABEL Foundation and operating on the BNB Chain, is officially accessible on LG Smart TVs equipped with webOS 22 and 23, worldwide.
Tracks, a groundbreaking Web3 music streaming application established by LABEL Foundation on the BNB Blockchain, is now available on LG Smart TVs running webOS versions 22 and 23 globally. This launch marks a significant milestone as it's the first Web3 music application to hit the LG smart TV platform, revolutionizing how music streaming is experienced by users.
The app promises an interactive experience, pairing high-fidelity music with visually stunning artworks, appealing strongly to millennials and fitting seamlessly into their everyday routines. Since its launch in July, the mobile app TRACKS has quickly gained traction, attracting over 150,000 users along with 10,000 daily active participants, particularly among the millennial demographic, boosted by investments from premier funding sources in 2022.
Tracks' triumph is attributed to its focus on users rather than merely catering to content providers, setting it apart from traditional music services. Coupled with a sustainable revenue strategy, Tracks is in tune with the rising popularity of Free Ad-Supported Television (FAST) and plans to expand its revenue avenues in this sector.
By teaming up with LG, Tracks broadens its presence across a variety of devices, aspiring to break free from the constraints imposed by paid subscription models and to make music more universally accessible. Tracks is well on its way to carving out a niche for itself as a leading platform within both Web3 and Web2 music ecosystems.
The application is now available for the latest LG Smart TV models without any fee, providing users with an immersive and easily accessible music experience.
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