Robert Iger, the ex-CEO of Disney, is now making waves in the metaverse landscape.
Iger was at the helm of The Walt Disney Company for 15 years, working closely with beloved characters until 2020. Now, at 71, he joins Genies, a pioneering metaverse startup that focuses on allowing users to craft bespoke avatars for various digital settings.
Genies is all about showcasing your ideal self, with a mission to \"empower individuals to construct their distinctive digital identity ecosystems.”
Founded in 2016 by the youthful entrepreneur Akash Nigam, the company has successfully raised $100 million in funding, attracting notable investors like New Enterprise Associates, Mary Meeker’s Bond Capital, and Breyer Capital.
Geniesalso operates This platform acts as a marketplace for NFTs, helping stars sell their digital merchandise through their avatars. Users can also trade celebrity items or market their own creations, earning a 5% commission.
Based in Los Angeles, this metaverse startup has developed avatars for a range of celebrities, among them Jennifer Lopez, Rihanna, Lil Nas X, Justin Bieber, and Pink.
The company expressed, \"We couldn’t envision a more influential leader, visionary, and creative mind than Robert Iger.\" welcomed Iger on Twitter.
Iger is an advocate of Web 3.0, and he believes The notion that virtual goods will play a significant role in the metaverse and transform the entertainment sector is widely accepted.
Iger remarked, \"My interest has always been piqued at the crossroads of technology and art. Genies offers fantastic opportunities to leverage this synergy for fresh avenues of creativity, expression, and communication,\" sharing his reasoning for backing the startup.
Genies is experiencing rapid growth, as the team currently seeks talent looking for avatar species sellers and has an opening to support digital fashion designers eager to create collections of virtual apparel.
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