by Alisa Davidson Recently, Vestager disclosed during a conference in Brussels that her team is actively investigating the implications of AI technologies, such as language processing models.

As the digital landscape grows exponentially, concerns have heightened regarding how it might affect market competition and consumer rights. Vestager's statements reflect a determined effort by the EU to uphold equitable competition and prevent monopolization within the metaverse. April 25, 2025 \"It's crucial to start contemplating what healthy competition will resemble in the metaverse environment,\" she remarked. Know More Vestager acknowledged that the EU isn't the only region paying close attention to how the metaverse might influence competition and everyday life.

"A broader political discussion is underway about the necessity of careful oversight in digital marketplaces. It seems all jurisdictions are advancing in their own ways,\" Vestager noted.

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While various countries are exploring the establishment of legal standards for the metaverse, they are progressing at different rates. However, Vestager views this diversity in approach positively, as it allows for shared learning experiences among jurisdictions.

Responsible for overseeing competition and digital innovations within the EU, Vestager has a history of holding major companies in Silicon Valley accountable, imposing hefty fines on giants like Google while crafting new regulations to curb monopolistic practices. By prioritizing potential challenges in the metaverse, she is paving the way for her future successor's endeavors post her tenure in 2024. Read More Concerns about market dominance in the metaverse spotlight the strongholds of enterprises like Google and Microsoft, particularly in the field of generative artificial intelligence.

Vestager has observed a notable surge in global scrutiny directed at digital marketplaces over the recent three years.

Read more News Report In 2023, the EU is celebrating with a virtual event in its €387,000 metaverse initiative, though attendance was surprisingly low with just six participants.

The European Commission is folding metaverse considerations into its larger digital strategy, aiming to integrate new technological advancements effectively into its regulatory framework.

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• Agne is a journalist deeply engaged in reporting on the latest trends in the metaverse, AI, and Web3, with a knack for storytelling that has led her to conversations with industry experts, always on the lookout for intriguing narratives. She earned a bachelor's degree in literature and has an extensive portfolio of writing on diverse subjects, including travel, art, and culture. Additionally, she has volunteered as an editor for an animal rights organization, promoting awareness around animal welfare issues. Feel free to reach out to her via social channels.
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