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Disney has handpicked six start-up companies dedicated to accelerating business initiatives, specifically those focused on immersive technologies like AR, NFTs, and AI.

The Walt Disney Company has kicked off its 2022 Disney Accelerator program this week, revealing the selected participants who will contribute to its focus on 'next-generation storytelling initiatives.'

Disney has engaged six companies to foster business growth through cutting-edge technologies and immersive experiences, including augmented reality, NFTs, and artificial intelligence:

  • Flickplay, a Web3 social platform, invites users to discover NFTs tied to specific physical locations.
  • Inworld provides a platform powered by AI for the creation of interactive characters tailored for engaging experiences within the metaverse.
  • Lockerverse is a budding Web3 platform still in pre-revenue stages, which empowers creators and brands to craft compelling narratives and experiences.
  • Obsess specializes in building interactive and visually impressive virtual stores and showrooms for various brands and businesses through its e-commerce platform.
  • Polygon is recognized as a decentralized scaling solution for Ethereum, offering minimal transaction fees along with robust security and is the sole blockchain included in this competitive program.
  • Red 6 is known for its AR innovations, having developed a patented headset and interface designed for use in intense and dynamic settings.

The selected startups will benefit from mentorship by senior leaders within the company, as well as receive guidance from designated executive mentors.

"For almost a century, Disney has been a trailblazer in utilizing technology to cultivate the entertainment experiences of tomorrow. The Disney Accelerator is proud to build on this legacy, and we eagerly anticipate fostering innovation with our latest cohort of companies, aiming to enchant Disney audiences for another hundred years,\" stated Bonnie Rosen, General Manager of the Disney Accelerator program. said After this announcement, the value of Polygon's cryptocurrency, MATIC, surged over 23%, climbing from $0.5291 to $0.6516.

In the previous year, Disney ventured into the NFT market by rolling out its inaugural collection on the VeVe platform, allowing fans to own digital collectibles featuring beloved figures from Disney, Marvel, Pixar, Star Wars, and many other iconic franchises.

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Disney's journey into the Metaverse signifies an evolution in storytelling, referring to these endeavors as \"Next Generation Storytelling Creative Experiences at Disney.\"

Last month, Walt Disney  announced In March, former Disney CEO Robert Iger took on a role on the board of Metaverse startup Genies, which is focused on developing Web3 avatars.

Mark Bozon has been appointed as the head of Metaverse strategy at Disney. joined Former Disney CEO Robert Iger has joined forces with the Metaverse.

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Disney has selected six innovative accelerators that focus on augmented reality, NFTs, and artificial intelligence to enhance its business strategy, as reported by Metaverse Post.

This week marks the unveiling of the 2022 Disney Accelerator program, where The Walt Disney Company has introduced the participating companies to emphasize their approach to 'next-generation storytelling'.

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