The transformation of Philipp Plein's London flagship into a 'Crypto Concept Store' is gaining traction.

With thrilling roller coasters, stunning cage matches, and even elegant water ballet — German fashion mogul Philipp Plein has certainly made a name for himself by embracing a larger-than-life ethos. Philipp Plein Among the four prominent fashion weeks that unfold twice a year in cities like New York, London, and Paris, Plein chooses to showcase his collections in Milan, a city known for its rich baroque influences.

The dramatic displays during Plein's runway events have propelled his distinctive designs into the spotlight. For instance, his Spring/Summer 2014 women's show featured a performance by Iggy Azalea, with the entire runway cast being models of color. Furthermore, his Autumn/Winter 2015 men's showcase had Snoop Dogg performing after a riveting cage match. In another instance, the Autumn/Winter 2015 women’s event included a functional roller coaster that guests could ride after the show. Business of Fashion Plein’s journey began with him crafting furniture for friends, transforming excess leather into bags and accessories that he sold alongside his home decor at local markets. His bold, maximalist designs now come with equally striking price tags, with blazers reaching four-digit sums on his online store.

In a pioneering spirit, Plein has made significant strides in the world of fashion and cryptocurrency. In August 2021, his brand became a trailblazer by accepting cryptocurrency payments, thanks to a partnership with a platform linked to Voyager Digital.

In a more recent report, it was revealed that Plein made a substantial investment of $1.2 million in real estate within Decentraland, where he showcased his designs at Metaverse Fashion Week, alongside renowned brands like Dolce & Gabbana. Furthermore, he established both the Plein Plaza skyscraper and the Museum of NFT Art (MoNA). Coindesk According to Plein’s website, 'This creative space has been designed as an open platform for the evolution of digital art, aimed at nurturing and spotlighting emerging NFT artists.' The launch features a guided exploration of Plein’s immersive Metaverse art realm, along with an exhibition showcasing unreleased NFTs crafted by the artistic duo known as 'Crypto Kings', a collaboration between Plein and celebrated NFT artist Antoni Tudisco. fashion retailer Just last week, Plein made headlines with his announcement regarding the reimagining of his flagship store in London as a 'Crypto Concept Store', which now accommodates a whopping twenty-four different types of cryptocurrency payments. Of course, this includes well-known coins like Bitcoin and Ethereum, but it also encompasses popular alternatives like Dogecoin and Polkadot. While Plein clearly aims to increase his sales through this innovative avenue, it’s also a considerable gamble. The process for swift cryptocurrency transactions still lacks efficiency compared to traditional credit or debit transactions. Notably, an FAQ section on Plein’s website details additional paperwork required for purchases exceeding 20,000 euros. His extensive crypto initiative in London serves as a testing ground for broader ambitions that may unfold based on the initial outcomes. Coinify The renovated upper level of the boutique is where Plein takes the most audacious risks—true to his character. Here, customers can enjoy a visual display of Plein Plaza, create avatars, or browse the brand’s NFT marketplace, all while viewing digital artworks resulting from Plein’s collaboration with Tudisco—with NFTs displayed on screens hanging from the ceiling and vibrant cartoon sculptures glinting inside glass cases. Showstudio The world of fashion is full of contradictions. The moment someone slips into clothing, functionality often takes a back seat to personal expression. Rooted in human nature, fashion is at the same time a realm dominated by imagination. If any designer has the knack for merging these contrasting worlds creatively, it’s certainly one who embraces the ethos of 'going all out'.

'Metaverse Petshop', created by the Japanese duo ‘exonemo’, has won the prestigious NADA award.

Italy's Serie A soccer league makes its debut with the first match broadcasted in the metaverse, marking a new era in sports viewership. Crypto Concept Store Off-White™ joins the trend, now enabling cryptocurrency payments directly in stores.

Please be advised that the information present on this page is not intended to serve as legal, tax, investment, or financial advice. It is crucial to invest only what you can afford to lose, and if there are any uncertainties, it's advisable to consult a financial expert. For additional details, you may want to review the terms and conditions as well as the help and support sections provided by the issuer or advertiser. MetaversePost is dedicated to delivering accurate and impartial reporting, although market circumstances can change unexpectedly. Jing Daily Vittoria Benzine, an art writer based in Brooklyn, shares her insights on contemporary art, particularly emphasizing human narratives, counterculture, and the mystical elements of chaos magic. She writes for several publications, including Maxim, Hyperallergic, Brooklyn Magazine, among others.

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