The Global Survey from ConsenSys on Cryptocurrency and Web3 Reveals a New Perspective on Digital Ownership in the Web3 Era

ConsenSys has released a detailed overview of its global survey focused on cryptocurrencies and web3 today. This initiative, commissioned by ConsenSys, was executed by the renowned international data and analytics agency, YouGov.

The survey gathered insights from participants across 15 nations worldwide, encompassing a diverse demographic of 15,158 individuals aged 18 to 65. The primary goal was to understand views and behaviors related to web3 and cryptocurrency as well as the evolving digital landscape.

From users to builders

Covering critical topics like data security, the environmental impact of crypto, recent developments in the news, and the concept of digital ownership, the findings showcase that a notable 92% of respondents globally recognize the essence of cryptocurrency. Additionally, over one-third of these individuals see crypto as a potential cornerstone for the future of finance and digital ownership.

Half of the survey participants feel that they are contributing valuable content online, while two-thirds believe they should retain ownership rights over their creative output on the internet. Although a significant 70% feel they deserve a share of the profits that companies earn from using their data, only 38% believe they are sufficiently compensated for their input and creativity online. There is also a strong desire among most respondents to gain greater control over their data privacy and digital personas.

These survey results illustrate an increasing mainstream desire for improved management of online identity, shared information, and a fair distribution of earnings among those actively contributing to platform development. ConsenSys argues that the establishment of a global peer-to-peer network can fulfill these ambitions by transferring control of identity from third-party entities to individuals and creating innovative methods for value generation and community building. web3 and crypto Users who interact with cryptocurrency and web3—whether through software development, staking crypto assets, or creating and trading NFTs—are more than just typical users; they are integral to both the community and the broader ecosystem.

The survey also highlighted intriguing differences in cryptocurrency and web3 awareness among participants from different regions. Notably, Nigeria (65%) and Argentina (56%) showed the highest levels of interest in owning cryptocurrencies as a safeguard for their wealth, particularly due to the volatility of their local currencies.

Web3 Awareness Between Countries

In terms of NFTs, respondents from Nigeria, South Africa, and Vietnam display the most familiarity with these digital assets. Interestingly, 76% of participants in the UK who understand NFTs have never owned one, contrasting sharply with just 24% of respondents from Vietnam.

Individuals from developing countries such as Nigeria (58%), South Africa (50%), and Mexico (44%) perceive cryptocurrency as the future of finance, while only 15% of those from the UK and 17% from Germany agree. On a different note, 19% of US participants and 20% from the UK express greater concern about crypto-related scams compared to just 12% of those in Japan and Korea.

Discussing the awareness disparities among different regions, Nick Nelson, the creative director at ConsenSys, shared in an interview with Metaverse Post:

“Money crypto” vs. “tech crypto”

"It’s sensible to believe that public discussions, regulatory conditions, and economic factors shape people's viewpoints on crypto, especially the aspect referred to as 'money crypto.' The current public focus on 'money crypto' instead of 'tech crypto' significantly affects how people perceive the underlying technology.\"

Nelson elaborated that topics encompassed by 'money crypto' often include the volatility of cryptocurrency valuations, speculative trends, meme coins, and the regulatory challenges faced by centralized exchanges, with FTX being one of the most infamous examples. In contrast, 'tech crypto' refers to the innovative ecosystem built on decentralized blockchain networks, emphasizing the technology itself alongside the community of developers and services—not the swings in token prices.

"The main takeaway from the survey is that, irrespective of geography, there is a strong demand for a more equitable internet—one that prioritizes user privacy, grants increased control over identity, allows for ownership of personal data, and ensures that contributors receive compensation for the value they add to the digital world. These challenges require technological solutions and innovation to address them effectively,\" he added.

ConsenSys’ new identity and headquarters in the metaverse crypto and web3 are tackling.”

Alongside sharing the findings of the survey, ConsenSys is launching a refreshed brand identity that expands the term 'builder' to include artists, community creators, and collectors. To commemorate this, ConsenSys is revealing a new headquarters in Decentraland.

"With one of the largest plots in Decentraland, consisting of 100 parcels, we’re dedicating more than 80% of our space to the community, allowing visitors to construct their own version of the Metaverse,\" Nelson stated to Metaverse Post. \"Our redesigned headquarters will symbolize ConsenSys' renewed brand identity, emphasizing the notion that everyone can be a builder by providing them the space to create their own projects, reaffirming that our collective future will be crafted together.\"

The Decentraland headquarters will also function as a public venue for events, reinforcing the company’s dedication to transparency, cooperative efforts, and community engagement.

Countries in Latin America are recognized as being exceptionally enthusiastic about the potential of the Metaverse.

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