Coca-Cola forges a collaboration with the digital fashion site DressX.

Coca-Cola has made an announcement regarding a collaboration with DressX. The goal of this partnership is to add excitement to the launch of their innovative drink. by The new flavor introduces a unique range of digital apparel.

The first three designs from this collection are creatively named Fizzy, Liquid, and Spongy, and users can already try these pieces via DressX’s mobile application.

"What better way to turn the fantasy of dreams into reality than through Coca-Cola Dreamworld and our exclusive collection of digital wearables?\" expressed Daria Shapovalova, CEO and co-founder of DressX.

Dreamworld is a curated selection of limited-edition beverages launched by Coca-Cola Creations. According to Coca-Cola, \"Coca-Cola Dreamworld embodies some of the most enchanting elements of our imagination. This special sparkling beverage from Coca-Cola Creations delves into the surreal, the fantastical, and the otherworldly.\" It's evident that these qualities have inspired DressX's new line.

In addition to the drinks, the initiative also showcases several digital projects, including the ‘Coca-Cola Dreamworld and Tomorrowland AR Musical Experience.’ It’s worth mentioning that DressX played a significant role in this launch, contributing exclusive digital fashion styles for the techno event.

While they’re thinking about streetwear, our minds are drifting towards dreamwear this fashion week. ☁️✨ Check this out!

Some of the notable partners of this virtual fashion platform include PacSun, Bershka, L’Officiel, Jason Wu, Roblox, American Eagle Outfitters, among others. Coca-Cola unveils a Pride NFT collection designed in collaboration with artist Rich Mini. DressX becomes the pioneering digital brand to release a collection on the Roblox platform. DressX launches its initial free design for the Meta Avatar Store. Please be informed that the content on this page should not be construed as legal, tax, investment, or financial advice. It's crucial to only invest what you are prepared to lose and to seek independent financial counsel if you are uncertain. We recommend reviewing the terms and conditions along with help and support resources offered by the issuer or advertiser. MetaversePost strives for accuracy and neutrality in reporting, but market conditions can change without prior notice.

Valeria is a journalist at Metaverse Post, where she focuses on fundraising, artificial intelligence, the metaverse, digital fashion, NFTs, and all things related to web3.

Know More

• With a Master’s degree in Public Communications and pursuing a second Major in International Business Management, Valeria spends her leisure time engaging in photography and fashion styling. At just 13, she launched her first fashion-centric blog, which ignited her passion for journalism and style.
• Currently residing in northern Italy, she often works remotely from various cities across Europe.
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