Coca-Cola airdrops NFTs on July 30

Coca-Cola is gearing up to launch its latest NFT collection named 'Friendship' to commemorate International Friendship Day, hitting the market on July 30.
Collectors who own NFTs from the Pride Day 2022, Hamburger Day 2022, as well as the Coca-Cola Friendship Day Loot Box, will be eligible for this upcoming airdrop.

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The Friendship NFTs provide access to exclusive Real Magic experiences. Owners will enjoy priority access to future releases, such as Coke Studio and Coca-Cola Creations. Additionally, NFT holders can share their digital treasures with friends. It's interesting to note that the visual representation of the NFT will only become visible after the owner shares it with someone else.
"Coca-Cola has always been about uniting people through shared moments. Our entry into the Metaverse last year marked a pivotal step in our mission to engage with audiences in an innovative and inspiring manner. Celebrating International Friendship Day reaffirms our dedication towards the dynamic digital landscape and community building,\" stated Pratik Thakar, the Head of Global Creative Strategy at Coca-Cola.
Coca-Cola has been a player in the NFT arena for some time now. Since their initial collection launch last year, they've distributed over 4,000 NFTs to various community members.
In June, Coca-Cola released an LGBTQIA+ NFT collection In celebration of Pride Month, unique limited-edition artworks were crafted in collaboration with South African designer Rich Mnisi.
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