Bybit Reveals Its 2025 Vision: A User-Centric Approach to Crypto Innovation

Cryptocurrency exchange Bybit During the event titled 'Keynote with Ben: In the Driving Seat to the Moon — Beat the Unknown,’ Bybit co-founder and CEO Ben Zhou shared reflections on the company's transformative 2024, emphasizing growth, innovation, and the guiding mantra of ‘Listen, Care, Improve.’

The event included insights from Bybit’s leadership team, showcasing key milestones, solutions to pressing challenges, and strategic objectives aimed at empowering users and advancing the cryptocurrency landscape.

Bybit's roadmap for 2025 demonstrates its commitment to user-focused initiatives, with an emphasis on ensuring that all efforts resonate with community needs. In his keynote, Ben Zhou spoke openly about the company’s achievements and areas that require further development, underscoring the need for ongoing adaptability. ‘To create a better Bybit for everyone, we must genuinely listen to our users, acknowledge their needs, and persistently seek improvement. Our vision for 2025 embodies these principles,’ he affirmed.

The presentation not only highlighted Bybit's successes in 2024 but also recognized areas that needed growth, reaffirming the company’s commitment to transparency and building trust within its expanding community.

Bybit places a high priority on truly listening to its users, and this principle is foundational to the company's philosophy. ‘Our aim is to be the exchange that genuinely understands its clients and acts on their feedback,’ stated Ben Zhou during his keynote speech. This user-centric approach has driven Bybit to engage directly with its community, constantly identifying and tackling challenges.

In 2024, Bybit refined its Bybit Card service based on user inputs, increasing accessibility to six regions while introducing significant upgrades. Enhancements included reducing customer support response time from 32 hours to just 12, offering improved exchange rates, and enabling smooth integration with platforms like Apple Pay and Google Pay, thereby ensuring a more streamlined experience for users.

Bybit's dedication to its community is also evident in its approach to transforming difficulties into avenues for growth. A significant event was the NOT coin incident, which impacted over 310,000 users and highlighted inefficiencies in managing high trading volumes. Ben Zhou admitted this openly, saying, ‘We listened, took responsibility for our missteps, and utilized these experiences to enhance our systems.’ Learning from this challenge, Bybit effectively executed the HMSTR token airdrop later that year, successfully distributing tokens to 4.3 million participants without any delays. To bolster its operations, Bybit created an advanced traffic prediction model and improved its standard operating procedures (SOPs) to better handle sudden influxes of activity. trading activity .

The user-first philosophy of Bybit was further illustrated through partnerships with stablecoin providers such as Circle, Ethena, and Tether, reinforcing its commitment to fulfilling market demands. These collaborations have positioned Bybit as a key player in USDC trading, capturing a remarkable 36% market share, while achieving a staggering 99% market share for USDe in the latter half of 2024.

Bybit's relentless pursuit of improvement led to numerous pioneering advancements in 2024, shaping the trajectory of trading and blockchain interaction. Among the most notable was TradeGPT, the industry's first AI-driven trading assistant, which gained traction with over 5 million users. This tool revolutionized trader access to market insights and analysis, enhancing decision-making through AI capabilities.

Another significant innovation was the introduction of Pre-Market Perpetuals, which enabled traders to hedge and speculate prior to token launches. This feature generated substantial engagement, particularly with tokens like HYPE and TRUMP, as traders capitalized on early entry points into market fluctuations.

Bybit also scaled its Puzzle Hunt program, which creatively combines gamified education with rewards, underscoring its dedication to making financial literacy engaging and widely accessible. Additionally, the Launchpool continues to grow, providing users with an opportunity to earn rewards from promising blockchain ventures. Furthermore, the launch of ByVotes 2.0 granted users greater influence over project nominations, reinforcing Bybit’s commitment to a community-driven framework.

A significant achievement for Bybit in 2024 was the introduction of bbSOL, the world’s first exchange-backed liquidity staking token on Solana. In just five months, bbSOL amassed an impressive Total Value Locked (TVL) of $240 million, demonstrating substantial demand for secure and efficient staking alternatives.

Bybit's role as a pioneer in the ecosystem was further highlighted through strategic alliances with Solana, TON, and Sui, broadening opportunities for users and reaffirming the exchange’s commitment to driving blockchain innovation.

The exchange also witnessed phenomenal growth, tripling its user base to over 60 million and achieving an impressive average daily trading volume surpassing $36 billion. Reflecting on these successes, Ben Zhou commented, ‘Our achievements are a testament to the trust our users place in us and our unwavering ambition to elevate industry standards.’

Bybit’s Ambitious Roadmap For 2025

Bybit's roadmap for 2025 directly reflects its foundational philosophy: Listen, Care, Improve. The company is committed to enhancing liquidity, crafting user-first tools, and broadening its strategic initiatives that propel the crypto industry's evolution.

A central element of Bybit’s strategy includes forming partnerships to diversify its offerings. Collaborations with Ethena have already led to groundbreaking products like USDe, and upcoming offerings—such as real-world asset (RWA)-backed instruments like Treasury bills (T-bills)—will further diversify Bybit Earn’s offerings. These initiatives showcase Bybit’s commitment to integrating conventional financial assets into crypto portfolios, resulting in a more adaptable and dependable investment environment.

Looking forward, Bybit aims for an easy integration into Web3, captured in its initiative: 'The Future of Onchain Bybit: Your Gateway to Web3.' This forward-looking vision entails the inclusion of on-chain asset management, sophisticated trading instruments, and decentralized finance (DeFi) solutions into one comprehensive Web3 platform. Bybit also has plans for significant on-chain asset expansions, infrastructure upgrades for wallets, and deeper connections with emerging blockchain ecosystems like Atom, Ada, Babylon, Athena, Sei, Monad, Bera, and others.

Ben Zhou, Co-founder and CEO of Bybit reiterated this commitment, stating, ‘Our roadmap for 2025 embodies our goal to empower users and promote the evolution of the crypto ecosystem.’ He further added, ‘We will persist in innovating and enhancing our offerings to ensure crypto is accessible to everyone.’