Burberry is set to unveil a new NFT character to the public.
Fashion brand Burberry announced the release of a new NFT This character is part of the B Series, which showcases Burberry's monthly collection of both physical and digital goods. This time, the brand has opted for a digital character, working in collaboration with others in the space. Mythical Games .
Introducing the new character known as Minny B. This enchanting unicorn is adorned with Burberry's TB Summer monogram print, and comes complete with a selection of digital accessories. These accessories include bracelets shaped like lucky horseshoes, stylish sliders, funky boomboxes, and a unique mobile device dubbed the “Shellphone,” designed to resemble a seashell.
Users can utilize this NFT to engage within an immersive virtual environment named 'The Oasis,' a segment of Burberry's interactive multiplayer game 'Blankos Block Party,' which was initially released in July of the previous year.
“The Metaverse This platform offers endless possibilities for us to unleash our creativity and engage with our audience. The luxury sector thrives on fantasies and self-expression, making gaming an ideal medium for transforming those imaginations into reality,” shared Rachel Waller, Burberry's VP of Channel Innovation.
The Burberry x Blankos Block Party collection will be on sale starting June 22 at 9 AM PST. Fans of the brand can register for the NFT drop through their official site. website .
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