AI-Enhanced K-Pop Performer Releases Music in Six Languages for Upcoming Album
In Brief
Hybe has introduced a fascinating new musical venture named Midnatt, featuring the acclaimed K-Pop artist Lee Hyun.
Lee Hyun made waves with his debut single, titled Masquerade, which was released simultaneously in six different languages: Korean, English, Spanish, Chinese, Japanese, and Vietnamese.
Hybe recently revealed an innovative musical project that showcases the talents of the famous K-Pop artist Lee Hyun. unveiled His premiere track, Masquerade, stands out as the inaugural release in six distinct languages: Korean, English, Spanish, Chinese, Japanese, and Vietnamese. The question on everyone’s mind is how Lee Hyun acquired such multilingual capabilities.

The answer lies in Supertone The technology behind this feat comes from a voice AI startup known as Supertone, which Hybe acquired for a whopping $36 million. This groundbreaking technology allows Lee Hyun’s voice, along with others, to be synthesized in a way that it mimics a native speaker in each language. To add a unique twist, a 'female' version of his vocals appears during the second verse.
Hybe aims to lead the charge in the music industry by making significant investments in emerging technologies. AI for music generation According to Bang Shi Hyuk, the visionary founder of the company, he foresees a future where AI will take over roles currently filled by human artists. This proposition is gradually materializing; recently, Canadian artist Grimes was allowed to utilize her vocal samples for music creation. The company behind the AI-generated collaboration involving Drake and The Weeknd had to pull the track from streaming platforms following cease-and-desist orders from the respective record labels.
This scenario illustrates a pivotal point: while AI in music is steadily gaining traction, it is expected to operate within specific limits. AI-generated compositions are not meant to entirely substitute human musicians but serve instead as a complementary approach to enrich the music scene.
The successful launch of Lee Hyun’s Masquerade, aided by Supertone’s AI technology, underscores the growing acceptance of AI-facilitated music in the industry. Hence, Hybe’s quest to innovate music through AI could set a precedent that reshapes the industry's future. near future .
AI music is drawing millions of new fans and transforming the mainstream music scene. Notable AI-generated tracks are now showcased on Michael Siman’s site aihits.co, featuring works from popular artists like Drake, Kanye West, Lana Del Rey, Carly Rae Jepsen, and many more. Some creators even offer a revenue-sharing model for anyone who successfully utilizes their vocal samples in creative projects. We've now got dedicated radio stations, streaming services, and charts just for AI-generated tunes.
Spotify recently removed In an effort to combat potential automated streaming issues, Boomy recently removed 10,000 AI-generated tracks from its digital library and halted new uploads temporarily. Spotify has also taken steps against Boomy, which has been accused of creating false streaming metrics using suspected bots. Several other streaming services have expressed solidarity with Spotify's actions against these phony AI music recordings. This is a significant victory in the ongoing struggle, though the fight against automated systems and algorithms continues unabated. music model The diverse reactions from established artists to the surging popularity of AI-created music illustrate the mixed feelings within the community. streaming services Understanding How AI-Generated Music is Captivating Millions of New Listeners
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